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VP of Sales and Marketing

Company: August Roofing
Location: Simi Valley
Posted on: May 13, 2022

Job Description:

Job Description VP Sales and Marketing August Roofing Simi Valley Job Summary: The VP of Sales and Marketing will be tasked with creating a new sales and marketing vision and strategic plan to help ARI complete its current mission. This will involve assessing the entire roofing and solar-related industries and helping the team implement, refine, and adjust our goals and benchmarks. The primary purpose of this position is to grow the company---s sales, profitability, and member value in all its markets by recommending and ensuring the successful implementation of strategic and tactical initiatives. Initiatives will include new revenue streams, promotion using in-depth and competitive analysis and the ability to partner collaboratively with the President/CEO---s knowledge of the roofing/construction business to ensure the achievement of results. Essential Functions: Willing to embrace the company---s core values: Working Smart, Humble and Hard Working, and Taking Pride in One's Work. Ability to effectively multi-task, managing numerous key initiatives simultaneously. Excellent at salesmanship and sales training (i.e., relational skills, ---reading--- people, effective call backs, how to overcome price objections, time management, closing techniques, asking good questions) Learn and master the ARI---s Sales methodology. Deliver strong performance sales orientation and focus on results---must be able to sell and teach others to sell. Preparing sales and marketing department budgets; expanding sales within budget; scheduling expenditures; analyzing variances; initiating corrective action if needed. Supporting the marketing environment, combined with experience in a less structured, more entrepreneurial environment, or demonstrated ability to function in an entrepreneurial/innovative role in a changing marketplace. Direct report to the CEO. Responsible for direct reports including all ARI Project Consultants, Estimators, and Marketing employees. Duties/Responsibilities by Category: Sales/Marketing Team Leadership & Management 100% committed to ARI---s current Retail Sales Process also know and understand B2B sales processes. Set the standard for effort, ethics, team play and decorum. Responsible for all new hiring, training, motivating, and leading the Sales & Marketing departments. Completing a success plan for all direct reports to include recruitment, individual development, and personnel evaluations. Independent builder that takes 100% ownership, responsibility, and accountability for all aspects of both departments. Reviews and approves all new work & sales orders completed by the Project Consultants or Estimators. All work details must be accurate and complete as part of a workflow process that will automatically move forward into production. Any incomplete or inaccurate work must be kicked back to the owners for completion. Develop the sales team to become true "business developers/hunters--- as well as effective sales professionals. Develop marketing strategy that promotes growth and relieves seasonal variances. Understand the financial analytics and methodology behind home improvement sales and marketing. Improving company marketability and profitability by researching, identifying, and capitalizing on market opportunities. Develops and maintains positive relationships with current and potential advertisers. Collaborates and verifies the accuracy of ad initiatives with Marketing Department. Customer Service and Operations Support Identifies and analyzes our ---ideal--- customer buying persona and preferences to properly direct sales efforts. Oversees and advises on the customer consultation process with ARI Project Consultants and Estimators to understand their needs; identify and suggests improvement opportunities along with associated sales tactics. Resolves customer complaints, staffing problems, escalations, and other issues that may interfere with efficient sales operations. Reviews and analyzes sales and operational records and reports; uses data to project sales, determine profitability and targets, and identify potential new markets. Executive Leadership Serve on the executive committee whose primary responsibility is to bring all the elements from company stakeholders together for the good of overall company health and support creating profitable sales growth, increasing market share, implementing change, and forming strategic alliances that will help the company achieve its goals. Helping to engender positive change within the company where and when needed, including productivity (working smarter), consistent application of market knowledge, and professional development within his/her areas of responsibility. Team player will need to work with committee potentially adjusting strategy to needs of other departments for the overall good of the company. Collaborates with executive committee to develop sales quotas and strategies. Collaborates with executive committee to define the organizations long-term mission and goals; identifies ways to support this mission through sales department. Qualifications/Experience Desired: Bachelor---s degree in business administration, marketing, advertising, construction management or related discipline. At least 7-10 years--- experience in sales and marketing leadership responsibilities at the management level in a company with revenues of $5 million or more. Construction industry related experience is valuable, but not required. Experience in preparing an annual budget; expanding sales within budget; scheduling expenditures; analyzing variances; initiating corrective action if needed. Experience in the sales and marketing environment, combined with experience in a less structured, more entrepreneurial environment, or demonstrated ability to function in an entrepreneurial/innovative role in a changing marketplace. Company Description Since 1990, we have been handling roofing issues with no job too large or too small. In the last 5 years, the business has grown 5x creating a great number of opportunities for eager leaders. The entire management and administration team of 10 people have been on board for 5, 10, and 25 years which means they all love working together and are excited to add a new rockstar to their family.

Keywords: August Roofing, Simi Valley , VP of Sales and Marketing, Executive , Simi Valley, California

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